Sell, Don't Recruit

There's been recent talk about the new FTC guidelines possibly going
into effect soon. This week we've writen an article that will help you
prepare for whatever is finalized.

Sell, Don't Recruit
by Kara Kelso & Anita DeFrank
http://www.DirectSalesHelpers.com

The FTC may be making some changes soon on how Direct Sales Reps conduct business. Make the right changes now to your business!

Recently the FTC announced they may be enforcing guidelines for Direct Sales consultants on the way they recruit. Many are upset about these possible changes, afraid it may slow their business down.

While there are certain steps you can take to attempt to prevent some of these guidelines from going into effect, at this point it appears at least SOME changes will be made.

Our advice is to make the necessary changes to the way you do business BEFORE these guidelines go into effect.

The basics of the new guidelines state certain "regulations" for signing up new team members. New team members will need more information about the company than before, mostly documents which prove the company is legit. Other regulations still being talked about focus on income claims and waiting periods on signing up new reps.

While we can't say exactly what will be passed and what won't, we do know one thing for sure. Those who have focused more on recruiting instead of selling are going to be in trouble, because there WILL be guidelines which WILL go into effect. It will most definitely be more difficult to recruit once these laws are passed.

If your business is focused on recruiting, stop! For a business to be successful and not considered a pyramid, there must be a product sold. Focusing on the sale of products instead of building a team is what makes successful consultants in the first place. Recruiting should be your second priority, and what is done AFTER you have gained a solid customer who loves the products.

Click here to see the proposed guidelines by the FTC

To your success!