Reinvesting into Your Business - Catalogs

Catalogs – Catalogs are another absolute must! Your customers want and need to SEE what you’re selling. Most direct sales companies pay big bucks to have the product descriptions just right and this is a great selling tool. Catalogs are also easily handed out to potential customers to look at later or even better, pass around to friends! You’ll want to be smart (money-wise) when passing out your catalogs … but just make sure you’re handing them out.

Even catalogs can get a little pricey to hand out so, an even better idea is most direct sales companies offer smaller brochures or fliers highlighting their more popular products. If you do send out a lot of materials, this might be a better option for you.

Another idea is to print brochures or fliers yourself. More and more companies are starting to offer the option of downloading and printing your own selling materials. Be sure to take advantage of this. If your company doesn't, maybe you should suggest it OR request permission to make your own.

Use those Outdated Catalogs - Have an overstock of outdated catalogs, brochures, fliers etc? Don't toss them away. Leave them at beauty salons, laundromats, doctor's offices etc. with a note that says "Contact me for a current catalog."

Reinvesting into Your Business Mini Series
Tips to what you should AND shouldn't be reinvesting into your business.